DFA Campaign Academy in Weston, WV
http://www.democracyforamerica...
Apr 9-10, 2011
WVU Jackson's Mill
160 WVU Jackson's Mill
Weston WV 26452
Website: http://www.jacksonsmill.ext.wv...
Democracy for America Campaign Academy in Weston, WV.
What are you going to learn?
Field
• Your Field Plan: Vote Goals, Targeting, and Field Strategy
• Building Your Activist Base
• Voter Contact Tactics and Strategies
• Get Out the Vote (GOTV)
Communications
• Developing a Campaign's Message
• Working with the Media
• Advanced Campaign Communication: Political Public Speaking
Finance
• Fundraising Strategy and Making the Ask
• Tactics: Events and Call Time
• Budgeting and Finance Planning
Online
• Engagement Organizing and The Theory of Change
• Mastering VoteBuilder
• Advanced Online Organizing: Social Media
Miscellaneous
• Strategic Planning
• Careers in Politics: Getting a Campaign Job
Cost: $70 (regular) / $35 (low-income/student)
The contribution helps DFA cover its costs, including the venue rental and your copy of our 180 page training manual, lunch and coffee (both days). If you are unable to afford the full cost, reduced rates are available for students and people with low incomes.
The price at the door increases by $10 -- so register today!
Training Presenters:
Dan Mulligan- Field, Base-building, Volunteer Management, GOTV
Dan is a National Field Organizer for the Northeast region at Democracy for America. Dan started his political action work during his college years as the President of the SUNY Plattsburgh College Democrats / Progressives. Dan continued on after graduating and ended up going to work on the Eric Massa for Congress 2008 campaign in New York's 29th Congressional District. He worked point for volunteer and field operations in 4 counties in the southern tier of NY-29 in 2008. Dan helped to shore up record levels of democratic turnout in the heavily conservative southern tier which helped bring Eric
Massa to victory in 2008. After his work on the congressional race Dan went to work with the Rochester & Genesee Valley Area Labor Federation AFL-CIO. Dan worked to organize AFL-CIO affiliate membership in the 11 country region they operated in. Soon thereafter Dan made the trip from Rochester, NY to Bangor, ME to work for Change that Works (SEIU). For several months Dan organized activists in north central Maine to put
pressure on Maine Senators and Congressmen/ women to support health care reform. Dan is a graduate of SUNY Plattsburgh in northern New York State.
Jay Parmley- Finance
Jay Parmley is the Executive Director of the South Carolina Democratic Party. Parmley initially joined the staff of the South Carolina Democratic Party as part of former DNC Chairman Governor Howard Dean's 50 state strategy. From 2005-2008, Parmley worked for the Democratic National Committee,first in Mississippi and then in South Carolina. In 2001, at the age of 30, Parmley was the elected as the fulltime Chairman of the Oklahoma Democratic Party. He served two terms and did not seek reelection in 2005. At the time of his election he was the nation's youngest chairman of a State Democratic Party. He is a past president of the Young Democrats of America, serving from 1999-2001. Parmley was appointed by Governor Dean as an At-Large member of the Democratic National Committee in 2005, and is a member of the DNC Budget and Finance Committee.
Kendra-Sue Derby- Field
Over her career, Kendra-Sue Derby has fought for progressive causes and candidates. She focuses her
work on administrative and field activities. Most recently she was Senior Consultant to the Jon Tester for Senate and Montana Democratic Party. She also worked at Alliance for Justice from 2001 through 2006 as the Director of Field Operations. She trained thousands of activists and campaign employees when she worked for The Ron Brown - Paul Tully Institute for Political Action and as an independent contractor. Kendra has worked on campaigns of all sizes, ranging from City Council to Presidential, including the 1992, 1996, 2000 and 2004 Democratic presidential campaigns. In 2004 she ran the Democratic Party of
Oregon's coordinated campaign. Kendra currently resides in Denver.
